About the Role
DesignFlow is looking for a Senior Brand Designer to join our creative team in Algiers, Algeria. In this role, you will be responsible for crafting strong, distinctive visual identities for a diverse portfolio of clients. At DesignFlow, we help startups across Europe and Africa develop memorable brands that stand out in competitive markets. If you are a seasoned designer with a passion for brand strategy and visual storytelling, this is the opportunity for you.
Key Responsibilities
- Conceptualize, design, and deliver complete brand identities including logos, color palettes, typography systems, and brand guidelines.
- Collaborate with strategy teams and clients to translate business objectives into compelling visual narratives.
- Develop comprehensive brand style guides to ensure consistency across all touchpoints — digital and print.
- Design marketing collateral such as presentations, social media assets, packaging, and advertising materials.
- Lead brand refresh and rebranding projects for existing clients seeking to reposition themselves in the market.
- Mentor junior designers and provide creative direction across multiple projects simultaneously.
- Stay current with design trends, tools, and best practices in branding, typography, and visual communication.
- Present design concepts and rationale clearly to stakeholders, incorporating feedback efficiently into final deliverables.
- Manage project timelines and ensure all design outputs meet high-quality standards and deadlines.
Requirements
- 5+ years of professional experience in brand design, visual identity, or a closely related creative field.
- A strong portfolio showcasing brand identity projects from concept through execution across multiple industries.
- Expert proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and familiarity with Figma or similar tools.
- Deep understanding of brand strategy, visual hierarchy, typography, color theory, and layout principles.
- Experience working with startups and scaling businesses is highly preferred.
- Ability to work on multiple projects in a fast-paced, deadline-driven environment.
- Strong communication and presentation skills with the ability to articulate design decisions clearly.
- Fluency in French and/or English is required; knowledge of Arabic is a plus.
Preferred Skills
- Experience with motion graphics or basic animation for digital brand assets.
- Familiarity with UI/UX design principles and digital product branding.
- Knowledge of print production processes and pre-press preparation.
- Experience working in cross-cultural markets, particularly across Europe and Africa.
- Understanding of brand positioning and how design supports business growth strategies.
Location: Algiers, Algeria
Category: Graphic & Creative Design